Virtual Tours for Restaurants are more than just a virtual experience!
'Social Media Interaction' is the driving force for all businesses to succeed...
Our 360° Virtual Tours are the only method to offer this....
Client Social Media 'Interaction'
Some Reasons Your Restaurant Needs a 360 Virtual Tour
Some people care about their dining experience. So for these individuals, having a 360 virtual tour can win points for your restaurant. This is especially true if you’re known for having a beautiful, relaxing or exciting interior.
Offering a virtual tour will give prospects a firsthand look at your restaurant before stepping a foot into your doors. There’s no presentation that’s more realistic than a 360 virtual tour. No photographs or even basic videos will have the same effect.
Many consumers are very picky about where they eat. So they scour the net for local diners that have high ratings and great menus.
But instead of relying solely on these factors, customers can experience your restaurant firsthand and judge for themselves. The only thing they can’t judge is how the food tastes.
However, if the experience looks good, then it may be enough to get them in the door. The more people start using the virtual tours, the more customers you’ll draw in
As always, business is about competition. If you’re not beating them, then you need to be neck to neck. You can expect that other restaurant owners are boosting their online visibility with 360 virtual tours.
So you should be doing the same.
And if the restaurants in your area aren’t doing it, this will give you a real competitive edge. It’s a fact – 38% of rural users are using virtual tours, compared to 53% of urban and 54% of suburban users.
Capturing even a portion of this market can be enough to help grow and expand your restaurant.
If you want your restaurant to shine above the rest, you need to stand out in a good way. With a virtual tour, you can improve the likability of your diner.
And when your restaurant is liked, it means it’s now sharable. Today’s consumers are on one or more social media platforms, where they share just about everything in their lives.
So if they end up going to your restaurant after viewing the virtual tour, they may share their experience on their profiles. This creates social proof, which helps others decide whether or not to dine in your restaurant.
Also, consumers like forward-thinking brands. By modernizing your marketing strategies with virtual tours, it shows that you’re revolutionizing.
The more information you offer to prospects the easier it is to weed out the weak leads from the strong. All businesses want hot leads, and with the right marketing methods, hot leads are easier to come by.
Virtual tours give consumers a better understanding of your restaurant’s atmosphere, allowing them to choose whether it’s a place they’d like to eat.
Those that don’t find your restaurant attractive won’t waste time coming in and leaving a negative review online. So the goal isn’t to draw in all the customers you can but to draw in all the right customers.
Your reputation depends on this!
We have designed a unique Lead Capture facility for our clients as a optional add on service. Ask us how we can help you increase your business.
Now, you may be thinking that the cost of creating a virtual tour is probably high. Truth be told, it comes with a reasonable price tag.
The rates vary depending on the size of your restaurant, information icons, Videos, Panoramic photo’s etc.
Return on Investment for virtual imaging, subscriptions etc. is estimated at less than four weeks
Unlike other content initiatives that can take months to prove ROI, businesses that utilise virtual tours see results much quicker.
Virtual tours follow all the guidelines for the perfect digital content, they’re unique to your brand, interactive and compelling.
Benefits for your restaurant
30% higher bookings
At New York Restaurant Week, businesses with a virtual tour had a 30% higher click through to reservations, than businesses who did not have a virtual tour!
Imagine organising an important dinner in a restaurant that you have never been to. Online, one restaurant’s website shows smartphone photos from the venue. The second restaurant has wide angle photos, a virtual tour, a plan of the venue and (of course!) a menu. Which do you choose? Content has been king of marketing for a long time, and virtual tours offer an example of outstanding content. Even if you don’t measure quantitative value for a specific transaction, the overall marketing value of offering attention-grabbing, tech-literate content is powerful, and important in many aspects of business.
Increased walk ins
The tours are mobile compatible, enabling people to discover your restaurant whilst they are out and about!
Attract customers from further afield
Our Virtual Tours will give people the confidence that your restaurant is worth the trip, rather than their local options – this is especially important to attract customers from further afield or if your restaurant or venue isn’t easily accessible!
Event & group bookings
Our Virtual Tours showcase all areas of your restaurant or pub, making it extremely easy for people to be confident your venue has the right setting and feel for them, driving group bookings and venue hire.
Reservations teams find the tours to be an unrivaled sales tool to drive conversion from initial enquiry to booking! For example, our client “received a €3,500 booking on a normally quiet Tuesday night because of our virtual tours”.
Customers want to see inside
If you were searching to book a restaurant for a romantic meal, to meet up with old friends or to celebrate your parent’s birthday… How would you go about choosing?
Chances are the interior of the restaurant would form an important part of your decision. Our Virtual Tours will showcase your restaurant or pub to its maximum potential and drive increased reservations, walk-ins and venue hire!